As most of you know, I’m a Senior Marketing student at The University of Texas-Dallas. In one of the classes I’m taking this semester, a project was assigned to work with a non-profit in the Dallas/Fort Worth metroplex for North Texas Giving Day. I would be working with Volunteers of America – Texas on building their Social Media presence to promote the event.
Knowing nothing about the organization, I dove right in on researching them. I Googled, I Facebooked, I did a Twitter search, I even went to LinkedIn and sent a connection request to the CEO/President as I had her business card. Realizing early on that they lacked a presence on social networking platforms, I knew my work would be cut out for me. So, I spent a few days reading and researching.
So what started as just a normal, everyday individual class project became personal. It’s times like these where I realize that I can make a difference with my skills and actually help in ways I never thought would actually matter. In that moment, I was giving to something I knew my dad supported himself.
Oh…and by the way, we had a great turnout for North Texas Giving Day…42 donations with over $5000 raised and did I mention that this gets matched! Go check them out, they have branches across the US and support a variety of programs.
Texas: www.voatx.org
National: www.voa.org
Socially Organized 
Discussion
No comments yet.